SOOO London is hosting the largest women's football sale anywhere in the world.

We've got a quiz, giveaways, free England v Spain shirt printing, a bar and a screening of the Rugby World Cup happening!

Date: 6th September 2025

Location: 245 Regent Street, London

Store Opens: 10am (all day event)

Main Event Starts: 4pm (Quiz, Giveaways, Bar, Rugby World Cup Watch Party)

Store Closes: 8pm

THIS IS A LOCK IN EVENT - PLEASE SIGN UP TO BE INVOLVED

We'll have thousands of items available at three price points: £10, £20 and £40.

There will be a sticker on every item that denotes the price. All football boots and sneakers will be £40. 2025/26 kits will be hidden in the £40 section of the sale.

You will have the ability to take a sale item and upcycle it at our printing station with this seasons/last seasons font for £20 (while stocks last).

We have 500 official England v Spain insignias to print onto your England Home 2025 jersey. Simply bring your England shirt along and we can print it for you on the spot.